Hello,
I'm Terrand Smith
Entrepreneur. Author. Teacher. Speaker. Queen of Commerce. Mom.
In accumulating these different titles over the decades, I realized the delicacy and power of shifting into new spaces. Discomfort, vulnerability, sacrifice, and insecurity are common in reaching our potential.
I am passionate about developing, refining, and optimizing small business owners who share similar experiences as myself. Helping them uncover their unique role in the marketplace and guiding them through impactful execution is what I call my "ministry".
It's a journey. It's a process. But it all begins with one question...
Are You Prepared to Shift?
The Queen of Commerce
From her early career as a national corporate buyer to her journey as a new business owner, and now as the successful founder and CEO of 37 Oaks, Terrand Smith has always prioritized progress, results, and efficiency. Her unwavering focus on impact has made her a trusted resource for clients, mentees, members, and partners seeking transformative insights, breakthrough strategies, and practical guidance.
Terrand is widely admired for her ability to "meet people where they are," a philosophy she calls “the place of IMPACT.” She understands the challenges of having more passion than knowledge, which drives her mission to equip entrepreneurs with the tools, wisdom, and the grace to learn and grow through their mistakes.
Smith specializes in helping eager entrepreneurs refine their strategies and operations before committing their time, money, and resources to scaling into new markets and reaching new customers. She accomplishes this mission through teaching, writing, coaching, and mentoring.
With nearly two decades of experience in retail and e-commerce, Terrand offers comprehensive solutions to help growth-minded entrepreneurs get “unstuck.” Her expertise stems not only from navigating her own start-up challenges but also from coaching nearly 1,000 entrepreneurs nationwide.
Of all her titles and accomplishments—including being affectionately called the "Queen of Commerce"—the one she cherishes most is being a mom. Today, her passion lies in guiding ambitious small business owners through the critical “sophomore to senior” stages of their entrepreneurial journeys, helping them achieve sustainable success.