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Terrand Smith

The Queen of Commerce

From her corporate days as a national retail buyer to her trying-to-figure-it-out days as a new business owner, and even now in her present-day success as the Founder/CEO of 37 Oaks and a published author - Terrand Smith has maintained a keen focus on progress, results, and getting things done efficiently and effectively. Terrand is admired for “meeting people where they are.” She calls that “the place of IMPACT!” This willingness to support people in their process is why her clients, mentees, members, and partners rely on her for keen insight, breakthrough strategies, and practical guidance.​she understands what it’s like to have more passion than knowledge.


That’s why it has been so important for her to equip entrepreneurs with the information, wisdom, and even the space to make mistakes and grow from them. Smith is helping eager entrepreneur iron out their strategies & operations before investing their own time, money, and resources into scaling to new markets & new customers. She’s been able to accomplish this mission through teaching, writing books, coaching & mentoring. Of all the titles and distinctions Terrand has, including that of being proclaimed the Queen of Commerce, the one she is most proud to be called is...Mom.

“Everything you need to be successful is already in you. I just help you find, optimize & manage it"”

Terrrand Smith

How I Help You

With nearly two decades of experience in retail and e-commerce, smith helps growth-minded entrepreneurs by offering specialized and comprehensive solutions for getting “unstuck.” Her know-how and wisdom come from pushing through her own start-up challenges and through coaching close to 1,000 entrepreneurs around the country. Now, her passion, as well as proven results, is in guiding ambitious small business owners through their sophomore to senior seasons of entrepreneurship.

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